This Privacy Policy (together with our App Terms and Conditions ) and any other documents referred to on it describes how Liid Oy, registered at Fredrinkinkatu 33, 00120, Helsinki, Finland (“Liid Oy”, “we’, “us”) will process any personal data we collect from you, or which you provide to us, in the course of using LIID for CRM, Salestrail (the “App”), the Salestrail Recorder (which is an APK) , any of our services, which shall include the LIID for CRM app, the LiiD for CRM dashboard, the Saletrail app, The Salestrail Dashboard, the Salestrail Recorder, which is an APK not approved by Google or the Liid Oy and the Salestrail website and any other existing or future Liid Oy services to which you are granted access (the “Services”). It also describes the choices available to you regarding our use of your personal information and how you can access and update this information.
For the purpose of the General Data Protection Regulation (679/2016/EU) and other applicable privacy legislation in force from time to time, we are a data controller.
DEFINITION
In this Agreement the following expressions shall bear the meanings respectively assigned to them except to the extent that the context requires to the contrary:
Personal Data (or Data): any information regarding a natural person, a legal person, an institution or an association, which is, or can be, identified, even indirectly, by reference to any other information.
Usage Data: information collected automatically from this Application (or third party services employed in this Application), which can include: the IP addresses or domain names of the computers utilized by the Users who use this Application, the e-mail addresses, phone numbers, the URI addresses (Uniform Resource Identifier), the time of the request, the method utilized to submit the request to the server, the size of the file received in response, the numerical code indicating the status of the server’s answer (successful outcome, error, etc.), the country of origin, the features of the browser and the operating system utilized by the User, the various time details per visit (e.g., the time spent on each page within the Application) and the details about the path followed within the Application with special reference to the sequence of pages visited, and other parameters about the device operating system and/or the User’s IT environment. In addition, device information such as make and model, and operating system version will be collected from this Application (or third party services employed in this Application).
User: (“User”, “you” or “your”) the individual using this Application, which must coincide with or be authorized by the Data Subject, to whom the Personal Data refers.
Data Subject: the natural person to whom the Personal Data refers.
Data Processor (or Data Supervisor): the natural person, legal person, public administration or any other body, association or organization authorized by the Data Controller to process the Personal Data in compliance with this privacy policy.
Data Controller (“Owner”, “Liid OyY”, “we”, “our” or “us”): the natural person, legal person, public administration or any other body, association or organization with the right, also jointly with another Data Controller, to make decisions regarding the purposes, and the methods of processing of Personal Data and the means used, including the security measures concerning the operation and use of this Application. The Data Controller, unless otherwise specified, is the Owner of this Application.
This Application: the hardware or software tools, Salestrail, Salestrail RecorderAPK and LIID for CRM, on iOS and Android operating systems, by which the Personal Data of the User is collected.
THE LEGAL BASES WE HAVE FOR PROCESSING YOUR INFORMATION
We process your personal information based on the contract we have entered into at the time you have either downloaded and installed this Application or when we have signed a separate legal agreement. Your location data is processed based on your consent.
THE INFORMATION WE COLLECT
When you download the App or use our Services, there are a number of ways in which you provide information and other data to us.
For instance, the Personal Data may be freely provided by you or collected automatically when using this Application.
This includes the following personal information: 1) your full name, 2) email address, 3) phone number 4) external username for your CRM system, 5) calendar name, 6) country code, 7) timezone 8) installation and last activity dates and times and 9) device information including operating system version 10) call log information to enable call tracking and analytics. For operation and maintenance purposes, we and any third party services may collect files that record interaction with this Application (System logs) or use for this purpose other Personal Data (such as IP Address or phone number). To use certain application features (call logging, email logging, event logging) we need to collect certain information regarding these activities. These might include the following data about the events: timestamps, durations, email headers, call types, and so on.
Types of personal data processed may be e.g. customer data, and the supplier’s data, such as name, title, home address, telephone number, e-mail address, date of birth, gender, customer number, purchasing and service use history; as well as financial data; employee and personnel data; as well as IT-management data, such as system data concerning offered service, including technical identification, user names, location, contact information, and technical actions concerning offered services, such as system and application log data and security log data, premises and system surveillance data and data of data security breaches.
The Personal Data Processed in the service consists of the following types of Personal Data:
Name
Company
Title
Phone number
Call log information to enable call tracking and analytics
Address and other contact information
Information related to activities with customers such as phone calls, email conversations and calendar appointments
Collected Call Log and Contact information disclosure
Following information about calls from the call log are collected, transmitted, synced, stored, and uploaded:
timestamp for app functionality of call tracking and analytics
duration for app functionality of call tracking and analytics
participant numbers for app and dashboard functionality of call tracking and analytics
internal call id for app functionality of preventing duplicates
status (answered/unanswered, inbound/outbound) for app functionality of call tracking and analytics
phone book contacts are used to more easily call your contacts from the app
We collect all this data from the device for the purpose of the applications functionality of call tracking and analytics, even when the app is in the background. Please be aware that this information is stored in our cloud servers as described later in this document. This is done to enable the dashboard functionality for call analytics. By agreeing with this policy, and granting the application permission for call logs and contact information, you acknowledge your consent for this.
CONTACT INFORMATION
If you have any questions about the Personal Data Processing Agreement, please email us at maria.sundstrom@liid.com.
By accessing the App or our Services, you confirm that you have been informed of us processing and collecting this data, on the terms and for the reasons which are explained below.
If you engage with a third-party app or website whose API we use such as Salesforce API, Microsoft Dynamics API, G-mail API or Microsoft Exchange EWS you may receive your information from that app or website.
Failure to provide the following Personal Data (CRM username, full name, phone number and email information) will make it impossible for this Application to provide its services.
We may also collect or receive information about you from our co-operation partners and resellers, fairs, exhibitions and events, public websites, professional social media networks and newspapers as well as any other source allowed by privacy regulation.
You are responsible for any Personal Data of third parties obtained, published or shared through this Application and confirm that you have a sufficient legal basis based on the applicable privacy legislation to use the Data.
DEVICE PERMISSIONS FOR PERSONAL DATA ACCESS
LIID OY requests certain permissions from you that allow us to access the User’s device Data as described below.
By default, you must grant us these permissions before the respective information can be accessed. Once the permission has been given, you can revoke it at any time. In order to revoke these permissions, you may refer to the device settings or contact us for support at info@liid.com.
The exact procedure for controlling app permissions may be dependent on your device and software.
Please note that the revoking of such permissions might impact the proper functioning of this Application.
If you grant any of the permissions listed below, the respective Personal Data may be processed (i.e. accessed to, modified or removed) by this Application:
Calendar permission: used for accessing the calendar on your device, including the reading, adding and removing of entries.
Contacts permission: used for accessing contacts and profiles on your device, including the changing of entries.
Phone permission: used for accessing a host of typical features associated with telephony. This enables, for instance, read-only access to the “phone state”, which means it enables access to the phone number of the device, current mobile network information, or the status of any ongoing calls.
Storage permission: used for accessing shared external storage, including the reading and adding of any items.
HOW YOUR INFORMATION IS USED
As is true of most websites and apps, it will be possible to gather information from your computer or device such as your full name, email address, contacts, phone call and email activity, call log information, calendar events, telephone number, the country of origin, IP address, location based data, unique address identifier, browser type, operating system, domain names of the computers utilized by the Users who use this Application, URI addresses (Uniform Resource Identifier), the time of the request, the method utilized to submit the request to the server, the size of the file received in response, the numerical code indicating the status of the server’s answer (successful outcome, error, etc.), the various time details per visit (e.g., the time spent on each page within the Application), the details about the path followed within the Application with special reference to the sequence of pages visited, and other parameters about the device operating system and/or the User’s IT environment. For operation and maintenance purposes, we and any third party services may collect files that record interaction with this Application (System logs) or use for this purpose other Personal Data (such as IP Address or phone number). This information may be used:
to provide the applications functionality, including call tracking and analytics;
to drive future product development in line with customer platform and technology use;
to respond to customer service requests;
to send you push notifications when you are using the App. If you do not wish to receive these notifications, you can contact us at info@liid.com to request no further notifications;
to send out a newsletter or occasional product alerts or marketing communications;
to improve the App or our Services and our marketing efforts; and/or
to respond to your questions and concerns;
for legal purposes by us, in Court or in the stages leading to possible legal action arising from improper use of this Application or the related services. You declare to be aware that we may be required to reveal your personal data upon request of public authorities.
App's use and transfer to any other app of information received from Google Accounts will adhere to Google API Services User Data Policy, including the Limited Use requirements.
Salestrail application collects, transmits, uploads, and stores Call Log data to enable call tracking and analytics features, even when the App is not in use. The calls are stored in our databases of our backend services.
Certain features of the App (such as uploading or downloading content, syncing and analyzing call activities) may need to access information on your device (for example, call log information) in order to work. If we can, we will ask you before the App accesses your device or information. You may also manage how the App accesses your device or information using privacy settings on your mobile device or by uninstalling the App.
HOW TO EDIT, DELETE OR ACCESS YOUR INFORMATION
Database access is limited only to trusted company employees with a secure certificate on the device they use to access the database. Only these persons have access to your data.
You have the right to ask for a copy of any personal information that we hold about you, to correct any inaccuracies and to update any out-of-date information. You can also ask us not to send you direct marketing communications (however please note that we may continue to send you service-related (i.e. non-marketing) communications).
As a data subject, you have a right, according to EU’s General Data Protection Regulation (applied from 25.5.2018) to object to the processing or request restricting the processing of your personal data. Additionally, you have a right to request your data to be delivered to you in a standard format, in case where the processing of data is based on your consent or a contract between us.
You also have a right to lodge a complaint with a data protection authority in your jurisdiction or with the power to investigate processing concerning your personal data.
If you wish to exercise any of these rights or wish to object to our use of your personal information, please write to us at info@liid.com. In order to meet our costs in responding, we may charge you a reasonable fee which will not exceed the immediate costs of providing access.
SHARING YOUR INFORMATION
Except as described below, we will not share your information with any third parties.
We may disclose the information you provide us:
to any of our group companies (which means our subsidiaries per chapter 8 section 12 of the Limited Liability Companies Act);
as required by law, any applicable regulation to protect the rights, property, or safety of ourselves or others. This may include disclosing to other companies and organizations in connection with fraud protection and credit risk reduction;
when we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request;
if LIID OY is involved in a merger, acquisition, or sale of all or a portion of its assets, to any prospective seller or buyer of all (or part of) our business or assets. You will be notified via email and/or a prominent notice on our website of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information.
We may transfer the information you provide us:
to Heroku, the service which runs our backend servers. Heroku can access the database as a function of the backend, and Compose where the data is stored.
to Microsoft Azure, which hosts some of our backend services and databases
to any other third party subcontractors (such as third party technical service providers, mail carriers, hosting providers, IT companies, communications agencies) appointed, if necessary, as Data Processors by us for the purpose of special needs arising during implementation of the service or troubleshooting technical issues specific to your organization.
The updated list of these parties may be requested from the Data Controller at any time.
We will never pass your information to a third party for them to use in their own direct marketing without your express consent.
Please note that if you click on, or follow, any links from the App or our Services to external websites, our privacy policy will no longer apply. Please check the privacy policies of any such external website or app before submitting any personal data, as we cannot accept any responsibility or liability in relation to them.
STORAGE AND RETENTION TIMES
We store the personal data for as long as is necessary considering the purpose of the processing. For personal data used for customer purposes, this retention period is until you terminate our customer relationship by uninstalling this Application and such a time thereafter that we may address any claims and reclamations arising out of your use of our services (typically 3 years). Personal data used for marketing purposes is deleted or updated when it is discovered to be outdated or the data subject is deemed unresponsive to the marketing.
We regularly assess the need for data retention in light of the applicable legislation. In addition, we take reasonable measures to ensure that the personal data in the register is not incompatible, obsolete or inaccurate considering the purpose of the processing. We rectify or delete such information without delay.
SECURITY
The security of your personal information is important to us. All information you provide to us, EXCLUDING the content of calls, e-mails, the email subject or the recipient/sender, is stored on our secure cloud servers (IBM's Compose service, or Microsoft Azure, accessed securely via secure connection) in Europe to prevent unauthorized access, disclosure, modification, or unauthorized destruction of the Data. Email subject, recipient and sender data will be temporarily stored in LIID OY’s logs for the purposes of troubleshooting errors. The Data processing is carried out using computers and/or IT enabled tools, following organizational procedures and modes strictly related to the purposes indicated.
The Data is processed at the Data Controller’s operating offices and in any other places where the parties involved with the processing are located. For further information, please contact the Data Controller at support@liid.com.
In order to track and improve user activity, we use Firebase, Appsflyer and Fabric analytics.
Any payment transactions will be processed via third party website using encrypted using SSL technology, the privacy policies for those third parties can be found at the following addresses:
We will retain your information for as long as your account is active or as needed to provide you services via the App or our Services. Once your account has been deleted, we will only retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. If you wish to delete your account or request that we no longer hold your personal information, send us a request of the removal of your Data or contact us at info@liid.com.
DO NOT TRACK
INTERNATIONAL TRANSFERS
Information we collect may be transferred to, stored and/or processed in any country or territory where one or more of our partners or third party service providers (for example, our hosting company) are located or maintain facilities, including destinations outside the European Economic Area (“EEA”). While other territories may not have the same standards of data protection as those within your home country, we will take all reasonable steps to ensure that your data is treated securely and in accordance with this Privacy Policy. By submitting your personal data, you agree to this.
CONTACTING YOU
We may contact you from time to time about LIID for CRM, including marketing messages relating to LIID for CRM. We will do this electronically, for example by email, text, notifications or other messages on your app or mobile device.
We may contact you with information about our products and services (and those of specially selected parties that may be of interest to you, in line with your marketing contact preferences provided to us) either through the App or by emailing us. All such communications will come from LIID OY.
You may tell us at any time if you do not wish to receive marketing messages from us by contacting us at info@liid.com or by following any instructions we may include in the messages we send to you.
USE OF COOKIES AND OTHER INFORMATION
LIID for CRM or the owners of third party services used by this Application, unless stated otherwise, use cookies and similar technologies (‘cookies’) when you register the App, to authenticate and identify you when you use the service, and to generally improve your experience on LIID for CRM. By using LIID for CRM, you accept our use of cookies as set out here. We use these cookies to collect information about your use of LIID for CRM, for example, which areas you use most often, to remember your preferences, and if you receive any error messages, for the sole purpose of providing the service you require. This information helps us improve performance and your user experience and to develop our products and services for you and other users. This information may also be used to help us provide more meaningful and relevant communications to you.
We do not support “Do Not Track” requests.
To determine whether the third party services Heroku (Salesforce) or Compose honour the “Do Not Track” requests, please read their respective privacy policies.
USE OF LOCATION DATA
The App may make use of location data sent from your mobile device. You can turn off this functionality at any time by turning off the location services settings for LIID FOR CRM or Salestrail on your mobile device. If you use these services, you consent to us and our partners’ and licensees’ transmission, collection, maintenance, processing and use of your location data and queries to provide and improve location-based and road traffic-based products and services. You may withdraw this consent at any time by turning off the location services setting on your mobile device or on LIID FOR CRM or Salestrail.
CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy to reflect changes to our information practices at any time by giving you notice on this page. We strongly recommend you review this page often, referring to the date of the last modification listed at the bottom for the latest information on our privacy practices.
This Privacy Policy and all changes made hereto as described in the previous paragraph remains effective unless and until we inform you otherwise by giving notice prior to the expiration of this Privacy Policy.
If you object to any of the changes to the Policy, you must cease using this Application and can request that we remove the Personal Data. Unless stated otherwise, the then-current privacy policy applies to all Personal Data we have about you.
CONTACT
If you have any questions or comments about this Privacy Policy, you can contact us by email at the following email address: info@liid.com. You can also use this address if you wish to request a copy of the personal data we hold about you.
DATE OF LAST MODIFICATION 15 June 2023